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Privacy Policy

EFFECTIVE DATE: December 2, 2022

HIGHLIGHTS

At Barilla Canada Inc. (“we”, “us” and “our”) we know how much you value privacy, and we realize that you care about what happens to the personal information you provide us, so we have explained below how we collect, use, share, and store your personal information. By using any website which we link to this Privacy Policy (each a “Website”), or by choosing to submit personal information to us, you signify your consent to all of the terms of this Privacy Policy. If you do not agree with any terms of this Privacy Policy, please do not use this Website or submit any personal information to us.

WHAT PERSONAL INFORMATION DOES THIS PRIVACY POLICY APPLY TO? This Privacy Policy applies to personal information that we collect through our Websites, information you provide to us directly, and information we collect from third parties. This Privacy Statement also applies to personal information that we collect, use or share through third party social media platforms, such as Facebook, Twitter and Instagram (“Social Media”).

WHAT PERSONAL INFORMATION DO WE COLLECT?

We collect the following types of personal information:

HOW DO WE USE YOUR PERSONAL INFORMATION?

We may share your personal information with affiliated companies and subsidiaries as well as with business partners to assist us with carrying out the purposes identified in this Privacy Statement. For example, we may use a third party service provider to assist us with our marketing. We may also disclose your information to third party service providers or business partners who help us with our business functions. We may share your personal information if necessary to protect the safety, property, or other rights of us, our customers, or employees, or when permitted or required by law. We may also share your personal information with your consent. Your information may be stored in databases maintained by us or third parties that are located within and outside Canada, including in the United States, and countries where privacy rules differ and may be less stringent than those of the country in which you reside. If you visit our Website, you consent to such cross-border transfers of personal data to the United States.

WHAT CHOICES DO YOU HAVE?

We want to communicate with you about our brand and our products, but only in the ways that you agree to hear from us and that comply with applicable laws.

With respect to emails and text messages, we comply with Canada’s Anti-Spam Legislation (“CASL”). We will use your email address(es) and phone numbers to send you newsletters, information about special offers or discounts, or new product announcements if you have signed up to receive those. We will also use your email address(es) and phone numbers to respond to your requests and inquiries, to facilitate purchases, and we may send you marketing communications where we have an existing business relationship with you, or as otherwise permitted under CASL. Before adding your email address(es) or phone numbers to our lists for general marketing communications, we will obtain your express consent as required by CASL.

We participate in interest-based or behavioral advertising. This means that you may receive advertising on our Website or other websites that are tailored to how you browse or shop.

HOW DO WE USE INFORMATION FROM SOCIAL MEDIA?

We also collect information through Social Media.

HOW CAN YOU CONTACT US WITH QUESTIONS OR CONCERNS?

If you have any questions or concerns about this Privacy Policy, or to identify the personal information that we hold about you, you may email our Privacy Officer at [email protected] or call us toll free at 1-844-948-0861.

Full Statement

Barilla Canada Inc. (“we”, “us” and “our”), respects your concerns about privacy and values the relationship we have with you. This Privacy Policy describes the types of information we collect, how we use the information, with whom we share it, and the choices available to you regarding our use of your information. We also describe the measures we take to help protect the security of the information and how you can contact us about our privacy practices.

1. WHAT PERSONAL INFORMATION DOES THIS PRIVACY POLICY APPLY TO?

This Privacy Policy applies to the collection, use, and disclosure of personal information by us on our Websites, through Social Media platforms, and through telephone, email communications, and other sources. This Privacy Policy does not apply to third party websites that may be accessible through hyperlinks on this Website, which may have their own privacy policies that we encourage you to review. Linking to a third party site does not mean that we endorse the site, any products or services described on the site, or any other material contained in a third party site. To the extent any linked websites you visit are not owned or controlled by us, we are not responsible for such sites’ content, any use of the sites, or the privacy practices of the sites. Please review the privacy policy on those other websites to see how they handle your personal and non-personal information. If you choose to use our Website in any way, such as browsing or interacting with it, you agree with the terms of our current Privacy Policy as posted here. If you do not agree with this Privacy Policy, you should not use our Website or otherwise provide us with personal information. By using any Website which we link to this Privacy Policy, or by choosing to submit personal information to us, you signify your consent to all of the terms of this Privacy Policy. We may update or modify this Privacy Policy from time to time at our sole discretion, and will note the date of last update on the top of this page. We encourage you to visit this area frequently to stay informed, as your continued use of our Website following the posting of changes to these terms means that you consent to such changes. If there is any conflict between the English version of our Privacy Policy and a translated version, the English version controls.

WHAT PERSONAL INFORMATION DO WE COLLECT?

We may obtain personal information about you from various sources. We may collect this information when you provide it on our Website, our Social Media platforms, in telephone or email communication, in connection with our social networking, or at one of our events. When you visit the Website, we may also collect certain information about your device or usage by automated means or by using technologies such as cookies, web server logs, and web beacons.

2B. WHAT TYPES OF PERSONAL INFORMATION?

You may choose to provide personal information to us in a number of ways, such as when you participate in an offer or promotion, or when you register for a particular feature on a Website. The types of personal information you may provide to us include:

If you choose to interact on the Website – such as by registering; completing product reviews, taste tests, questionnaires, surveys, service contacts, or requests for information; entering sweepstakes or contests; or using Social Media platforms – we will collect the personal information that you provide as well as information about your use of our products and services. If you provide us with personal information regarding another individual, you must have that person’s consent to give us his or her personal information. We may collect personal information about you that you provide through telephone or email communications. In addition, we may collect information that is provided to us by social networks when you visit our Social Media platforms or use one of our social networking partner applications (such as your name, profile picture, likes, location and other information described in the social networking application sign-up page, or your general geo-location when accessing our website from a mobile device).

2C. WHAT OTHER TYPES OF INFORMATION?

When you visit this Website or our online advertisements, utilize our services, open an email that we send you, or interact with social networking applications, we may collect information about your usage or device by automated means or by using technologies such as cookies, web server logs and web beacons. As set forth in more detail below, we may also collect information about your usage and browsing habits using various web-based technologies.

Such technologies may permit collection of data elements such as demographic data (for example, information regarding the age range, interests or affinities of our visitors at the aggregate population level), browser type, MAC address and other device information such as your operating system and screen resolution, IP address, the page from which you navigated to our page, pages visited and actions you take on one of our websites (links clicked, videos viewed etc.), whether you have visited us before or are new to the Website, activities conducted on the page (such as search queries), general geo-location information (if you access our Website using a mobile device), and the day and time of your visit (“Site Usage Information”).

At this time, we do not honor “do not track” signals from website browsers. However, you may refuse or delete cookies. If you refuse or delete cookies, some of the functionality of our Websites may be impaired. If you turn off cookies, Web beacon and other technologies will still detect visits to our Websites, but the information they generate cannot be associated with other cookie information and are disregarded. Please refer to your browser Help instructions to learn more about how to manage cookies and the use of similar technologies.

3. HOW DO WE USE YOUR PERSONAL INFORMATION?

We collect, maintain, and use your personal or non-personal information for the following purposes:

All information we collect may be aggregated together and merged or enhanced with data from other sources, such as third parties or our mobile application. We may also collect and store information locally on your device using mechanisms such as browser web storage (including HTML 5) and application data caches.

4. HOW DO WE SHARE YOUR INFORMATION?

With your consent, we may share your information with affiliated companies and subsidiaries as well as with business partners to assist us with carrying out the purposes identified in this Privacy Statement. For example, we may use a third party service provider to assist us with our marketing.

We may also disclose your information to third parties who help us with our business functions, such as service providers or suppliers, and with business partners. Such third parties are not authorized to use or disclose your personal information except as necessary to perform services on our behalf or comply with legal requirements. Examples of these service providers include entities that provide web hosting and marketing services.

In addition, we may share your personal information if necessary to protect the safety, property, or other rights of us, our customers, or employees, or when otherwise permitted or required by law.

We may also share your personal information with your consent in certain circumstances.

We reserve the right to transfer personal information we have about you in the event we sell, transfer, or engage in another transaction involving all or a portion of our business or assets, or undertake another form of corporate change, or should any such transaction be proposed. Following such a sale, transfer, or transaction, or corporate change, you may contact the entity to which we transferred your personal information with any inquiries concerning the processing of that information.

Your information will be stored in our databases (including local storage), affiliated company databases, or databases managed by third party service providers, which are located within and outside of Canada, including in the United States. Such data will be automatically transferred to these databases, which may be located in countries where privacy rules differ and may be less stringent than those of the country in which you reside. As a result, this information may be subject to access requests from governments, courts, or law enforcement in those jurisdictions according to laws in those jurisdictions. You consent to such cross-border transfers of personal data to the United States and such other jurisdictions.

5. HOW DO WE USE INTEREST-BASED ONLINE ADVERTISING AND ANALYTICS?

We may use third party web analytics services such as Google Analytics on this Website or on Social Media platforms. The service providers that administer these services use technologies such as cookies, web server logs and web beacons to help us analyze how visitors use the Website. The information collected through these means (including IP address) is disclosed to these service providers, who use the information to evaluate use of the Website. You can learn about Google’s practices, and your options to opt-out of them by going to google.com/policies/privacy/partners and http://youradchoices.ca/.

We may use and disclose Site Usage Information to better understand the interests and behaviour of visitors and to help improve our Websites. We also use such information for purposes such as (i) customizing our users’ visits to our Website and mobile applications; (ii) delivering content (including advertising) better tailored to our users’ interests and the manner in which our users browse our Website and mobile applications; (iii) measuring and managing the advertising effectiveness of our online and offline advertisements and events; and (iv) managing our business. We also use this information to help diagnose technical and service problems, administer our Website and mobile applications, identify users of our Website and mobile applications, gather demographic information about our users and determine how much time users spend on web pages of our Websites, how users navigate through our Websites, and how we may tailor our Websites to better meet the needs of our users.

We also may contract with third-party advertising networks that collect IP addresses and other information through the use of cookies, web server logs and web beacons on our Websites and emails; on third-party websites and emails; and on our advertising placed on third-party websites. They use this information to provide advertisements about products and services tailored to your interests (including for companies not affiliated with us). You may see these advertisements on other websites for example, through the use of retargeting visitors to our websites on other sites, or displaying advertisements we think may suit your interests and preferences. This process also helps us manage and track the effectiveness of our marketing efforts. For information on your ability to opt-out of this practice, please see “What Choices Do I Have?” below.

6. WHAT ABOUT SOCIAL MEDIA PLATFORMS?

Our Websites’ web pages may embed plugs-ins, widgets or other apps of various Social Media platforms, such as Facebook, Twitter, LinkedIn, Pinterest, Instagram, and YouTube. An example of such a plug-in is Facebook’s “Like” button. When you encounter those embedded objects, your internet browser may make a direct connection to the Social Media platform’s service and may share with the Social Media platforms information such as which of our Websites you have visited. Our Websites may also be made available through third party Social Media platforms.

If you choose to interact with us using your Social Media account, we may collect certain personal information from your Social Media account including your public profile, user name, email address, birthday, stated location city and other interactions on that Social Media platform (such as interests and likes). The information we may have access to will vary by Social Media platform and is controlled by privacy settings on that platform and your choices on that platform. Your use of services on third party Social Media platforms are governed by the privacy statement and other terms of use for that third party Social Media platform, until such information is shared with us, and then such information is also subject to this Privacy Policy.

7. IS MY PERSONAL INFORMATION SECURE?

We will take reasonable precautions to help protect your personal information from loss, misuse or alteration, including physical, technological, and organizational security measures. Personal Information may be accessed by persons within our organization, or our third party service providers, who require such access to carry out the purposes indicated above, or such other purposes as may be permitted or required by the applicable law. Personal Information we collect is managed from our offices located in Toronto or Montreal, Canada.

Please be aware, however, that any email or other transmission or information you send through the Internet cannot be completely protected against unauthorized interception. We cannot ensure or warrant the security of any information you provide to us.

8. DO WE COLLECT INFORMATION FROM CHILDREN?

We do not intentionally collect personal information from children under 13 years of age, and children under age 13 should not submit any personal information to us. If we become aware that a child has provided us with personal information without parental consent, or a parent or guardian of a child contacts us through the contact information provided below, we will use reasonable efforts to delete the child’s information from our databases.

9. WHAT CHOICES DO I HAVE?

We want to communicate with you about our brand and our products, but only in the ways that you agree to hear from us and that comply with applicable laws.

With respect to emails and text messages, we comply with Canada’s Anti-Spam Legislation (“CASL”). We will use your email address(es) and phone numbers to send you newsletters, information about special offers or discounts, or new product announcements if you have signed up to receive those. We will also use your email address(es) and phone numbers to respond to your requests and inquiries, to facilitate purchases, and we may send you marketing communications where we have an existing business relationship with you, or as otherwise permitted under CASL. Before adding your email address(es) or phone numbers to our lists for general marketing communications, we will obtain your express consent as required by CASL.

You may “opt-out,” or unsubscribe from our newsletters, special offers or discounts, or other marketing communications by following the unsubscribe instructions in any e-mail or other communication you receive from us. After doing so, you will not receive future promotional emails unless you sign up to receive newsletters or emails. You may also continue to receive non-marketing communications about your account or purchases that you have made. Please allow up to 10 business days to process your request. We also participate in interest-based or behavioral advertising. This means that you may receive advertising on our Website or other websites that are tailored to how you browse or use our Websites. To opt-out of our behavioural advertising practices, visit google.com/policies/privacy/partners and http://youradchoices.ca/.

10. HOW CAN I ACCESS AND CORRECT MY PERSONAL INFORMATION?

If you would like to access the personal information that we hold about you, or would like to have it deleted from our databases or corrected, or if you have any other questions or comments regarding this Privacy Policy, or our privacy practices, please contact us via email from the applicable brand or website, or using the contact information below.

We will use reasonable efforts to comply with your request. In some cases we may not be able to allow you to access certain Personal Information, for example if it contains Personal Information of other persons, or as provided for by applicable law. In such cases, we will provide you with a reasonable explanation of why it is not possible to grant access to your Personal Information. We may require you to verify your identity before allowing you to access your Personal Information.

11. HOW CAN I CONTACT YOU?

We are committed to working with consumers to obtain a fair and rapid resolution of any queries, complaints, or disputes about privacy. Is you have any queries, complaints, or disputes, you may email our Privacy Officer at [email protected] or call us toll free at 1-844-948-0861.